Account Manager Retails

Position purpose

• To act as an “on-ground” support and report directly to General Manager, help to maintain and increase distribution, by achieving volume and efficiency growth.

Position Purpose

• Increase distribution at retails market


• Implement sales volume target


• Create, develop & maintain relationship with retails market


• Raise and develop ideas to improve sales volume per retail outlet


• Identify new venues suitable to sell Tê Tê Beers


• Work with existing retail outlets to organize events


• Ensure proper marketing and branding set up


• Manage Tê Tê products and visibility at assigned retail outlets


• Help build sales promotions and product communication


• Provide full and proactive support to sales team


• Keep an eye on what our competitors in the marketplace are doing and communicate this with the sales and marketing teams


• Obtain customer information and feedback to use for future promotional activities
  

Scope

• Service existing venues, receive orders, and establish new venues by planning daily, weekly and monthly work schedule to call on existing and potential retail outlet.


• Manage an outsourced Sales and Trade Marketing team to monitor Tê Tê products at retail outlets.


• Follow up with the presence of beer Te Te


• Keep management informed by submitting activity and results reports, such as daily call reports, weekly working plans, monthly and annual territory analysis.


• Monitor competition by gathering current marketplace information on pricing, promotion, products, new products, merchandising techniques etc.


• Ensure Tê Tê product is always fresh within the beer shelf-life at retail outlets


• Resolve customer complaints by investigating problems; develop solutions; prepare reports; make recommendations to management.


• Contribute to team effort by reaching sales targets.


• Raise ideas to develop sales volume at retail outlets.


• Organize, plan and implement staff training for Tê Tê outlets.


• Ensure Tê Tê products reach the end consumers according to Tê Tê Brand standards.


• Closely work with Marketing team to implement promotion activities


• Coordinate and liaise with the Sales Team, POSM contractors, graphic design contractors and venue managers.


• Coordinate with Distribution Team and the company managers to manage the point of sales material (including budget, logistics, distribution and assortment) by finding the most efficient solutions.


• Collaborate with the sales team to build sales promotions and product communication


• Co-develop (with the company managers) an in-depth 12 month promotional calendar. Deliver materials and activity for Tê Tê brand on time according to 12 month national market activation

• A good knowledge of craft beer and its industry is prefered.


• Minimum of 3 years in retails market


• Experience in dealing with contracts and trading terms.


• At least 1-2 years’ experience in sales and account management


• Proven experience as retail manager or in other managerial position


• Knowledge of retail management best practices


• Outstanding communication and interpersonal abilities


• Excellent organizing and leadership skills


• Commercial awareness


• Analytical mind and familiarity with data analysis principles


• Customer Relations Management


• Meeting Sales Goals


• Territory Management


• Prospecting skills


• Product Knowledge, Presentation Skills


• Motivation for Sales


• Written and spoken English


• Having good ability in setup and plan sale campaign and activities.


• Must be a self-starter and a pro-active person

Competencies:

Behavioral Competencies:

• Highly organized


• Respect for others


• Truthful (Integrity & Trust)


• Excellent communication skills

Skills:

• Presentation and negotiation skills


• Reporting skills


• Able to work with Microsoft Office, Google Docs and email

Targets and KPIs

• Sales target will be set on a quarterly basis in terms of new venues and sales growth.


• Client relations – minimize customer complaints, maximize praise

Salary and commission

• A monthly basic salary and a performance bonus 

Working hours, Weekly meetings

• Monday – Friday: Office hours with flexibility


• Weekends - normally off but available to attend eventual beer promotions at retail store.


• Time allocation: 50% in office, 50% visiting and finding venues/taking care of venues and clients around Saigon