Campaign Manager

•Define metrics and measure success of campaigns using internal and campaign analytics
•Planning and delivering customer engagement campaigns encouraging customer retention and customer loyalty.
•Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns, campaign measurement reporting and insights generation
•Customer Journey’s Mapping and analyzing touch points with the product’s features and suggest data-driven solutions for user engagement and retention.
•Monitor and maximize customer lifetime value strategies ensuring maximum profitability, conduct market researches and users’ surveys.
•Work with designer and copywriter to create creatives, content plans, video, banners.
•Work with other departments to recommend and implement changes to systems, processes, and data that support the accurate analysis of marketing performance
•Work with product development and IT teams and other 3d party vendors in creating business requirements for the product’s features and UI/UX.
•Work with agencies regarding branding, communication, activation campaigns
•Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch