Channel Development Manager - MT

General job scope:
Create a long term, collaborative platform around where & how to grow our key categories across different customers/ channels.
Sales lead/ liaison in internal Category Strategy development to ensure strong customer representation (incl. aligning to RTM / channel strategy project outcomes)
Development of ‘How to Win’ customer/ channel strategies
Inform/ influence customer category strategy via engagement of Mondelēz International Category Growth Model
Develop strong working relationships & category captaincy in insights with our strategic customers
Intimate knowledge of customer strategies – both in category & total business
Support Account/ Customer teams in Joint Business Planning
Leverage Global Insight/ learning’s, latest thinking & best practice i.e. Shopper Missions, Occasion Based Marketing, Day part Merchandising therein defining & aligning our organizational role & priorities with our strategic customers.
B. Main responsibilities:
Sales lead/ liaison in internal Category Strategy development to ensure strong customer representation RTM.
Delivery of ‘customer friendly’ new category growth driver model
Engagement of Sales Team/internal launch – alignment
Define long term (3-5yrs) POB architecture by strategic customer across 5P’s to unlock growth drivers & leverage channel based shopper opportunities
Customer specific plans that bring to life Mondelēz International Growth Drivers whilst delivering against customer strategy/ objectives – SMART aligned business plan via the JBP process
Inform/ influence customer category strategy via engagement of Mondelēz International Category Growth Model
Engage customer Strategy & Buying Teams in new category growth opportunities
Develop strong working relationships & category captaincy in insights with our strategic customers
Intimate knowledge of customer strategy – both in category & total business
Develop (& maintain), socialize strategic customer profiles incl. business/ category strategy, Shopper profiles etc
Work with internal partners (i.e. Shopper Insights, Marketing) to ensure alignment & consistency across priorities & drive business focus
Ensure Shopper/ Trade Marketing POB priorities linked to Commercial Planning & business processes
Leverage Global Insight/ learning’s, latest thinking & best practice i.e. Shopper Missions, Occasion Based Marketing,
Day part Merchandising
Complete & deliver SLT/ business review of Developed Market strategy with recommendations on future opportunities.

C. Qualifications
Knowledge in Strategic Category Management
Conversant in Consumer & Shopper Insights
Strategy Development
Proficient in scan, panel & basket data application
Ability to synthesize data points from a wide array of sources into higher order insights / opportunities
Commercial / financial acumen
Dealing with ambiguity
Influence skill
Analytical capability
Tertiary qualification in marketing / commerce economics / business
National Account Management experience
Category Development / Marketing related experience
D. Career development opportunity:
With an opportunity to join the leading snacking company worldwide, the person will benefit and be exposed to all international resources to develop and sharpen one’s expertise in the FMCG industry.