- Price Strategy
•Work with BU and Zone Pricing to adapt New Offer Pricing Model to Country
•Work closely with BU Commercial and Pricing teams to set list prices in accordance to country quantified value proposition for major activities/product ranges
•Responsible for setting up the price strategy for ad-hoc price repositioning / adjustment due to changes in environmental factors and/or targets
- Price Setting
•Work with BVPs, Offer and Channel Marketers on the local definition and the implementation of the Price Positioning Strategy and Procedures and ensures its communication to the country.
•Incorporate Product Portfolio analysis and inputs (WSB,O²) into price strategy and list price adjustments
- Price Execution
•Ensure effectiveness in operational price management and control through active monitoring and periodic audits
•Coordinate pricing initiatives, strategies and action plans among different functions (LoBs, Offer marketing, Category/Channel management, Finance as well as Sales)
•Activate country team for the deployment and promotion of value-based pricing including for solutions and services
•Run Process and Tool for single transaction / deal Optimization in Country
•Work with BUs on bi-annual and ad-hoc price list maintenance exercise
•Prepares and diffuse external communication/signaling for Price changes
•Implement process improvement for strategic pricing processes, SPA management, price analysis that support commercial targets achievement
- Price Infrastructure
•Work with Zone pricing lead to deploy pricing organization blueprint
•Manages definition and implementation of Local Country Pricing Framework
•Responsible for entity initiative in pricing tool deployment and adoption
•Identify gaps and training programs to develop necessary competencies and roll them out
•Actively involved in global / entity initiative in deploying metrics, dashboards and reports and in monitoring performance
•Ensure completeness and accuracy of master data as part of deployment of PDW / Pricing Intel
•Responsible for deploying global pricing processes (price setting, discount management, etc.) and follow its implementation and/or validation;
•Pricing Manager is the pricing expert in Pricing analytics, techniques and methodologies
•Provide expert content to Pricing knowledge and training materials
- Price Transformation & Continuous Improvement
•Participate in the revision of the pricing framework (List price, Discount matrix, Commercial Policy, etc.) and ensures proper application of daily processes (SPA control, discount mgt, etc.)
• Lead the global roll out of Pricing transformation program in Country
•Contribute to Value Based Pricing roll out in Country
•Actively participate in Global Pricing programs, continuous Pricing process improvement
- Price Governance & Monitoring
•Responsible for setting up and animating Pricing Council meetings within country
•Prepare the GO QBR for pricing (supports countries and prepares consolidation for GO)
•Provide pricing simulation when supporting the activities of channel compliance
•Provide guidance to both GO Finance for building regular pricing analysis, performs pricing analysis with the support of PdW / Pricing Intel
- Business Intelligence
•Define and utilize various sources to provide clear and accurate analysis on topics related to macro-economics, product, channels, segment or competition. It could be internal (Internal SE information) or external (Customer visits, surveys, primary market research or competitive intelligence)
•Accountable to report and assess SE’s performance compared to market and competitive conditions by writing reports providing analysis of the situation, identifying significant trends and making recommendation using their insight and industry knowledge.
•Present the results to program managers, marketing/Strategic directors, Product managers, Sales Managers:
+to enhance management decision making and support the development of the country action plans and strategy.
+Increase overall marketing team efficiency & effectiveness through regular and standardized report definition and execution using industry best practice.
•Define, maintain and follow-up marketing performance KPI's and metrics to support all entities in Schneider Electric. Dashboard, data cube, & report automation for globally consistent & efficient marketing analysis and delivery.
•Accountable for the maintenance and update of the data.
•Accountable to submit regular reporting for the quarterly Business Review
•Lead and federate the country submission of the AMR (Annual Market Report) by federating and consolidating input from the other entities and stakeholders.
•Deliver ad-hoc analysis for competitive intelligence. The Analyst may be asked to
+Participate in primary market research activities as follows: assist in survey design; implement survey (phone or web); compile results; and assist in analysis and conclusions.
+Conduct Competitor deep dive and fight back plan on request
•The local business Intelligence Manager is requested to federate and consolidate the work and information from different entities in the country (Bus, Sales, Marcom, Marketing, CCC, and Management).