Position title: Communications Manager, USAID Biodiversity Conservation
Reports to: Chief of Party, USAID Biodiversity Conservation
Technically reports to: Communications & Advocacy Director, WWF-Viet Nam
Location: Hanoi with frequent travel to project sites
Supervises: Relevant consultants as needed
Duration: March 2021 – July 2025 (with potential extension)
Background:
WWF is one of the first International non-government organizations working in Vietnam. In 1985, WWF began working on a national conservation strategy and since then has worked closely with the Government of Viet Nam on environmental issues and implemented field activities across the country. For more information: http://vietnam.panda.org/. WWF recognizes that its employees are an invaluable asset. A competent workforce, thoroughly trained, properly motivated, and bound together by mutual trust and common objectives is crucial to the success of WWF.
The USAID Biodiversity Conservation is a 5-year project, started in 2020, and aims to maintain and increase forest quality, and protect and stabilize wildlife populations in high conservation value provinces (Quang Binh, Quang Tri, Quang Nam, TT Hue, and Lam Dong), plus Vu Quang and Cuc Phuong National Parks – in total, 21 protected areas are supported. USAID Biodiversity Conservation is the single largest ever investment in biodiversity conservation in Vietnam.
Vietnam is recognized as one of the world’s most biodiverse countries. However, decades of illegal logging, wildlife poaching and trade and agricultural expansion, have led to losses of natural forests and wildlife, and several species are on the brink of extinction. To secure the remaining intact forests and wildlife populations in Vietnam, we need new approaches to address those problems in Special-use Forests (SUF) and Protection Forests (PF) - the backbone of Vietnam’s protected forest system.
Major Functions:
The Communications Manager is responsible for leading the development and delivery of the communications strategy for the USAID Biodiversity Conservation Activity. This includes production of communications materials including writing, editing and design, managing social media channels, coordinating events and engaging with local and international media.
Major Duties and Responsibilities:
The Communications Manager key roles and responsibilities include but are not limited to the following:
● Develop a social media plan for communicating around key moments and opportunities (e.g. start & end of project, key findings, relevant endorsements, success stories, milestones, local impact);
● Develop content and design of communications products in accordance with the branding, marking and marketing standards of USAID and WWF (brochures, infographics, training manuals, fact sheets, guidelines, reports, research findings, publications, commissioned studies etc.)
● Performs other duties as requested by the Chief of Party or his/her designate.
● Ensure monitoring and evaluation and knowledge management of communications work;
● Lead the development and implementation of an annual and 5-year communication strategy and workplan for communications asset production, dissemination and monitoring;
● Generate content and lead production of short, effective and impactful audio, visual media clips (e.g. describing the drivers of deforestation and biodiversity loss, community testimonials, project overview etc.)
● Manage USAID Branding strategy and Marking of all project communications materials and ensures that they meet USAID requirements, both internally and for project subgrantees;
● Lead the production of communications support materials for workshops, trainings and events.
● Generate press releases and facilitate domestic and international media inquiries and timely engagement.
● Under the technical guidance of Wildlife Demand Reduction Lead (SA4), to manage and oversee the production of communication materials using the SBCC and demand reduction approach targeted at the local level and support consumer research design and delivery;
● Organize press conferences/briefings and media trips to the field or project site;