Who We Are
Hello Health is a leading digital health company in Asia. Our goal is to lead Asia in the creation of healthcare knowledge, making world class, trustworthy health information accessible and useful; empowering our audience to live happier and healthier lives. Founded in July 2015 we have successfully launched in 9 markets across Asia. Our mission is to support over 100 million people in Asia every month by providing them easy and fast access to trustworthy, relevant, and engaging health content and services.
Your Mission
Inspire and empower millions of individuals across Asia to make healthier choices and support them in their journey of health discovery through developing and enhancing content pieces suitable for Vietnam market. The content editor will work predominantly with our content team to ensure articles are well-written, fact-checked, medically reviewed by our panel and maintains our editorial voice as they are published on time, among other important key metrics observed in Hello Health.
Roles & Responsibilities
Work together with the internal content teams and marketing teams to deliver ON platform client projects including sponsored content projects and lead generation projects
Provide data-driven inputs to MarryBaby&039;s Content Operations Executive to develop the monthly content plan for MarryBaby (ideas, article topics and angles)
Prepare, rewrite, and edit articles to improve readability and comply with key Hello Health Best Practice Metrics for SEO with local Vietnam audience in mind
As needed, provide support on other Content tasks, Regional Audience and Growth projects, SEO analysis and Competitor analysis
Conduct keyword research & planning, use SEO guidelines and work closely with the Head of SEO to increase web traffic
Conduct developmental edits and offer input to enhance quality, organization, clarity and content effectiveness.
Abide by Hello Health’s editorial guidelines and policies
Manage writer team and ensure daily production KPIs are met
Key Performance Indicators & Targets
Content Operations KPI – Total Articles and Points
Edit and optimize content – 6-7pts daily KPI
MarryBaby audience size – Total Users/Month
100% Delivery of on-platform Client Content Projects