Job Description:
The responsibilities include all digital marketing activities, mainly for the company’s online lead generation campaigns to produce high-quality business leads and significantly increase the sales pipeline volume of the company. Our ideal candidate would be expected to learn and fully understand the depth of the holiday ownership model and our target customers.
In charge of the online partnership branding and activities
Qualifications:
Leads Generation
· Plan and execute marketing roadmap and, precisely, the lead generation strategy.
· Responsible for the company’s online lead generation campaigns to produce high-quality business leads.
Digital Marketing Management
2
· Build digital marketing campaigns to increase brand awareness to targeted clients.
· Effectively manage all of the company’s online advertising campaigns in the following channels (and more): SEM, SEO, mobile marketing, display marketing, retargeting...
Social media Online Reputation Management
· Monitoring company brand and building brand awareness on social media.
· Monitor, analyze and improve conversion rates of the marketing funnels per product, channel, and campaign.
· Create content strategy and manage it for social media channels, including, but not limited to, Facebook and YouTube.
· Lead community management, scheduling, and engagement on social platforms, with a strong emphasis on Instagram and Facebook, and engage with fans/followers on social media platforms.
· Research and discovery of influencer/partnership opportunities.
· Find new content and engagement opportunities by staying in tune with the always-evolving social media industry
CRM System Engineering
· Manage servers, applications, and all internal software used by the company.
· Research and develop a new & integrated CRM system that can serve all departments in the company, including, but not limited to: telemarketing, owner service, finance, sales, marketing…
· Monitor system performance and undertake needed performance tuning.
