Digital Marketing Professional

Job summary: Digital Marketing Professional will be focused on managing website implementing digital campaigns, optimizing and ensuring KPIs metrics/campaigns is on track. Update the latest digital marketing solutions to support in retail.

Job accountabilities:

• 60% Web Administration

- Working with tool manage website (banner, landing, product categories...)
Implement marketing campaign for homepage, landing page and all advertising activities on Phongvu website.
- Review and update content on site with content marketing team.
- Collaborate with brand maketing to allocate website resources.

• 40% Digital Marketing

- Planing digital marketing campaigns including: website banner & landing page, SEO/SEM, Display and social media advertising.
- Analyze and explore the potential customer segments, using demographic data, Facebok insights...
- Collaborate with internal team to build up and optimize landing pages.
Implementing, tracking and optimizing digital marketing campaigns across all digital channels (Google Adwords, Facebok Ads....)
- Tracking KPIs and report performance, evaluated the effectiveness of the campaigns.

Job requirement:

- Degree in digital marketing or related field.
- At least 2 years working experiences in Digital Marketing, have experience in retail is a plus.

- Good knowledge in website & analytics tools, magento and wordpress.
- Creative and strong analytical skills.
- Experience in setting up, monitoring, tracking and optimizing campaign run on Google and Facebook, and others ad network.
- Skilled in research and identify target audiences.
- Hard working, commitment and able to work under pressure