VeXeRe is a technology company aiming to revolutionize the tourism and transportation industry in Vietnam. Today VeXeRe is the largest online bus ticketing platform that empowering million travelers to make their life journey happier. At VeXeRe, Head of Marketing role is at the heart of our company's growth. You will be given an exclusive opportunity to learn data-driven marketing and make a positive impact on millions of customers. You also have the opportunity to implement all your marketing skills and knowledge to build your meaningful career. Set your personal imprint through the brand and make the better social life.
JOB DESCRIPTION:
- Design and implement marketing strategies help Vexere achieve goals (ROI and KPIs) with reasonable resources and budget
- Be in charge of marketing for B2C products such as VeXeRe web and apps, B2B products such as Bus Management System for bus companies and Agent Management System for travel agents
- Research and analyze customer behaviors (Vietnamese and international travelers), market conditions, competitors and potential strategic partner relationships
- Collaborate and ensure alignment with both internal and external stakeholders - within marketing and cross-departments (Product, Customer Service, Account Management) to deliver good customer experience
- Have comprehensive understanding of the marketing channels, customer lifecycle (acquisition, engagement and retention), customer journey, funnel usage, reach and media consumption opportunities, brand performance and market share
- Drive traffic, track conversion rates, measure performance and prioritize marketing initiatives to achieve the business growth
- Plan and control budgets of all online and offline marketing activities
- Lead a 10-people marketing team to execute marketing activities: Brand (Branding, PR, Partnership, Event), Digital (SEO, ASO, Google Analytics, Webmaster Tool, Firebase, FB, Adword, Email marketing, blog) and Campaign (Customer Journey, Promotion, Loyalty programs).
- Be responsible for hiring, setting KPIs, talent development, performance appraisals, feedback and motivation management for marketing team
JOB REQUIREMENTS:
- Bachelor's degree in Marketing, Computer Science, Information Management or Finance from top local or overseas universities, MBA / Master's / PhD is a plus
- More than 5 years of work experience in ecommerce marketing from top technology startups, or FMCG brand management from top MNCs, or management consulting from top tier consulting firms, especial strong in digitals and branding.
- Minimum 3 years of management position with proven track record of business results
- Ability to adapt a new field of technologies. Be the fast-learner.
- Strong leadership skills; strong analytical and data-driven thinking
- Passion for the company’s vision, mission and values
- Self-driven, love challenges, have entrepreneurial spirit and get things done
- Experience in working in a fast-paced, deadline driven environment with limited resources
- Strong work ethic (takes ownership), quick-study mentality and customer-first mindset
- Positive attitude, open to feedback, comfortable with ambiguity
BENEFITS:
- Negotiation.
- Opportunity to build a brand from begining and the chance to become a full-stack marketer, especial in Digital.
- Be given a power to build your own team to make an powerful impact to milions people and solve social problems.
- Special discount policies for VeXeRe members and their family/relatives
- Entrepreneurial environment with young and ambitious colleagues
How to apply: Please send your CV to tuyendung@vexere.com with title: [Position]_[Full name]_[Link from where you found the recruiting information]
Example:
Marketing Manager_Nguyen Van A_ https://vexere.com/vi-VN/tuyen-dung
Assistant Account Manager_Pham Thi B_https://www.facebook.com/vexere
