A. Planning:
1. Planning on Customer Investment plan together with Trading Term planning for key account customer
2. Building category growth plan for the whole channel to deliver sales & volume growth
3. Plan, execute and follow through the fundamentals improvement in key accounts & then all stores (OOS, SOS, SOD, SOF, SOV)
4. Enhanced the category expertise to influence & join in developing customer category in order to drive our brands growth faster
5. Explore customer business opportunities & engage with Marketing Activation plan to tie up brand activities into customer theme based promo to achieve the best business results
6. Work with operation team to explore & align the best POP location in stores to deliver ROI for display investment. Follow up on installation
7. Review business results by accounts & by stores to come up with actionable plan to deliver positive growth
8. Develop Unique Initiative/ Approach/ Investment to each key account annually to be recognized as the most active supplier in the category
9. Adapt & develop Display & Merchandising program through coordinating with principles & designer
10. Quarterly Joint Business Planning with key customer to review & revised business plan and delivering JBP target on quarterly & annual basis
B. Operation & Organization & Customer management
11. Support Sales Executive to deliver JBP to non-key customer in North & South
12. Develop united opening plan that applied for the entire opening plan from Key accounts
13. Collaborate with Account Manager in communication flow of monthly & quarterly activities to regional MT supervisor & support, follow up in execution
14. Working internally with multiple functions to get alignment & execution on monthly & quarterly activities. Get the support from these functions to fix internal issues & customer complaints.
15. Follow up payment, rebate and review incentive
16. Centralize accounts & regional reports and build up action plan to meet fundamentals & business results
I. Performance measures:
17. Ensure ROI & Efficient investment to key customer
18. One core strategy for each key customer and One winning strategy to all customers
19. Achieved fundamentals target timely
20. Leading Implementation of Category captaincy in strategic customer
21. Successfully aligned & execute brand activations and meet business growth target at respective area
22. Invest in rightful and efficient POP
23. Monthly & quarterly business plan to bridge the JBP gap
24. Applicable initiatives & be recognized as unique offer to strategic customers
25. On-time & meet brand equity displays
26. Quality JBP & joint measures – joint action plan.
27. Be the model of execution & enhanced expertise into Sales Executive knowledge
28. Monthly & Quarterly review, action plan input to grow business
29. Effective Opening Plan & ensure ROI with recognized as the best supplier in category
30. Monthly plan & execution accuracy
31. Handling internal issues timely & completely
32. On-time reporting & actionable plan to fix fundamentals gap.