Route To Market Manager (Sales Engineer)

Plan and develop RTM strategy:
Monitor and evaluate the effectiveness of the RTM strategy implementation, propose adjustments when needed.
Analyze the market, assess customer needs, and identify the appropriate distribution channel for each product group.
Develop a detailed RTM plan, including sales targets, pricing strategy, discount policy, promotion programs, etc.
Manage the distribution channel system:
Train and support distributors and agents on product knowledge, sales skills, and RTM strategy.
Search for, select, and develop cooperative relationships with distributors and sales agents.
Supervise and evaluate the performance of the distribution channel, ensure compliance with company regulations.
Implement sales and marketing activities:
Support the sales team in approaching customers, introducing products, and negotiating contracts.
Collect market information, customer feedback, and propose product improvements.

Experience in managing and developing distribution channels.
At least 5 years of working experience in the FMCG industry, especially in RTM
Experience working with sales and marketing teams.
Planning, organizing, and effective management skills.
Proficient communication, presentation, and negotiation skills.
Leadership and team management skills.
Bachelor&039;s degree in Economics, Marketing, Business Administration, or related field.

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Cập nhật gần nhất lúc: 2024-06-05 16:40:03