- Maintains high visibility in the surrounding community and in the hospitality community as appropriate.
- Assists in drawing up the marketing plan annually with the Director of Sales and Marketing (including section on Corporate Accounts).
- Keeps a record on former, existing, potential clients and a profile of each of them.
- Organizes regular visits in accordance to a predetermined plan.
- Prepares a tentative monthly schedule to record all sales and other related activities for the preceding month.
- Presents a summary of his/her visits to the Director of Sales and Marketing on a weekly basis (Weekly Sales Plan) prior and after the week is completed.
- Ensures that all new clients have no negative credit references.
- Records all daily sales.
- Records the statistics of his/her sales accounts.
- Submits production reports on his/her list of accounts on a monthly basis.
- Keeps himself/herself well informed about the operations especially in key departments (Front Office, Housekeeping, F&B, and Banqueting etc.).
- Closely observes matters pertaining to competition (sites, prices, services offered on a regular basis - quarterly or more often if need be).
- Promotes the hotel as often as possible through entertaining, conducting, site inspections and presentations etc. of the hotel.
- Pays visits to former, existing and potential clients in view of entering into contracts with them, especially commercial accounts.
- Determines and recommends prospective customers by analyzing historical and other statistical information, participation in conducting customer interviews, and preparing customer call analysis reports.
- Defines precisely guest requirements and ensures that the guest services offered corresponds effectively to their requests.
- Provides after-sales service and in particular to ensure all guests complaints are taken seriously and discussed with the respective departments if necessary.
- Receives in the hotel any important guests whom he has approached.
- Negotiates prices with the clients.
- Confirms verbal proposals in writing.
- Ensures that all complaints are reviewed, investigated and follow-up action is initiated.
- Solicit group, individual, banquet and other function business directly and jointly with other through the preparation and executive of action plans.
- Maintains a close working rapport with professional people, the press, media, employee, clients/guests and companies who are potential existing and current supporters of the hotel.
