Senior PR Manager

•Develop a PR Marketing plan including strategy, goals, budget and tactics for Marketing team
•Develop media relations strategy, seeking high-level placements in print, broadcast and online media
•Handle all public relations activities
•Direct social media team to engage audiences across traditional and new media
•Leverage existing media relationships and cultivate new contacts within business and media
•Manage media inquiries and interview requests
•Create content for press releases, byline articles and keynote presentations
•Monitor, analyze and communicate PR results on a quarterly basis
•Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
•Build relationships with thought leaders to grow industry awareness
•Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

•BA/MA degree in Marketing, Advertising, Communications
•At least 5 years’ experience as the relevant position, prefer in Fintech industry
•Proven working experience in public relations required
•Proven track record designing and executing successful public relations campaigns
•Strong relationships with media outlets
•Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
•Solid experience with social media including blogs, Facebook, Twitter, etc.