Social Media & Marketing Executive

As the Social Media Executive, you’ll manage the creation of social media strategies, and the planning and execution of successful social media and influencer campaigns. Ultimately, you should be able to increase brand awareness and audience engagement across a range of social platforms, and be able to report on the effectiveness of your activity.
You should have excellent multitasking skills, a creative way of thinking, brand understanding, and be comfortable presenting ideas and results to both clients and internal teams. You’ll have previous experience in social media and influencer marketing and be comfortable leading your own projects. You’ll need to be happy addressing current clients and prospects, and using social listening and analytics tools.

Influencer management: research & identify upcoming creative talents / artists / influencers. Select, reach and onboard them on our social media platform.
Audience: use our social listening tools to identify and build an understanding of our clients’/prospects’ target audiences and trends
Campaign Analysis: Analyse the end of campaign performance, coming back to the campaign objectives and business goals, and identifying successes and areas for improvement
Influencer marketing: Work with clients to define the right approach for influencers to meet the set objectives. Identify and liaise with relevant influencers, negotiating fair rates for content, and ensuring the relevant agreements are in place
Set clear objectives: Agree objectives for campaigns considering traffic, brand awareness, customer retention, online reputation, leads or sales as a starting point

Proven work experience within social media
Familiarity with online marketing strategies and channels, & with micro-influencers activation campaigns
Ability to deliver creative content ideas
Ability to grasp future trends of the upcoming creative generation
Multitasking and analytics skills
Maintains excellent writing and language skills
Excellent communication skills

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Cập nhật gần nhất lúc: 2021-03-12 16:30:02