First established in 1971, Richard Moore Associates is a New York-based marketing communications firm with 100% foreign-owned status in Vietnam. The firm has deep experience in all forms of marketing communication, including FMCG, finance, technology, fashion, construction, land-development, industrial products, hospitality and tourism industries.

In 2001, Richard Moore Associates established a Representative Office in Hanoi. In May 2005, the firm became the first company in Vietnam specializing in brand identity to be granted a limited liability license. With its long history in Vietnam, the firm offers clients an excellent combination of international perspective and understanding of the local context (local understanding/local knowledge).