Commercial Director I Advertising & Esports

JOB OBJECTIVES:
• This role is the growth engine of the company. The Commercial Director owns all revenue—current and future.
You will architect new business models, diversify income streams, build strategic partnerships, and turn
Turn the ecosystem (teams, creators, IPs, media, events, tech products) into high- performing commercial
units.
• 2026 is a reset year. You are stepping into a turnaround environment where speed, creativity, and
commercial intelligence will define success. Your mission is simple:
Turn brand power into sustainable, scalable revenue.
RESPONSIBILITY & AUTHORITY:
You are required to:
Revenue Strategy & Monetization Architecture – 40%
• Create and execute the master plan for company commercialization across esports, content, IPs, creators,
events, and branded productions.
• Examples: subscription models, media IP revenue, creator commerce, tournaments, brand partnerships,
paid communities, licensing.
Partnership & Portfolio Expansion – 30%
• Grow company commercial ecosystem through sponsors, advertisers, media partners, publishers, agencies,
technology partners, and cross- border collaborations.
• Competencies: dealmaking, pricing strategy, contract negotiation, stakeholder management.
Integrated Commercial Campaigns – 20%
• Turn content, teams, and creators into high- performing commercial assets.
• Lead co- branded content campaigns, partner activations, storytelling packages, and cross- platform
monetization.
Commercial Operations & Performance – 10%
• Build the commercial dashboard, track revenue performance, forecast pipelines, and work with Finance,
Media, and Esports Ops to ensure delivery quality.

Cập nhật gần nhất lúc: 2025-12-03 03:10:02