Digital MKT Specialist (SEO) - Start After Tet

We are looking for a Digital Marketing Specialist with a focus on SEO- SEM integrated strategy to join our growing marketing team. This role is ideal for someone who is analytical, detail- oriented, and passionate about driving growth on search engine presence.
Key Responsibilities

SEO Performance & Technical Health

Continuously evaluate algorithm updates and adjust strategies to maintain ranking stability and growth across content freshness, authority, and engagement factors.
Collaborate with the development team to improve product markup structure, site architecture, and Core Web Vitals.
Shape and test SEO strategies that balance link authority, content relevance, and user engagement to drive long- term organic growth.
Monitor and analyze landing page, keywords performance and ranking in Google Search Console to identify gaps and opportunities.
Establish monitoring processes, KPIs, and dashboards to ensure consistent tracking of SEO health.
Maintain landing page metadata (meta titles, meta descriptions) and build organic keyword segmentation strategies. Write on- page content optimized for KPIs and focus keywords.
Provide actionable, data- driven recommendations to strengthen organic visibility.

Product Merchandising & Content Execution

Ensure product detail pages are optimized to improve visibility, rankings, and conversions.
Manage and optimize product information, metadata, and content to align with SEO best practices.
Execute merchandising tasks hands- on to fully understand product data and customer search behavior in relation to SEO strategy.

SEO & SEM Integrated Strategy

Execute SEM- related tasks to better understand how SEO and SEM complement each other and how both can be leveraged for stronger results.
Analyze overlap between SEO and SEM efforts to maximize visibility and ROI.
Partner with the SEM subject matter expert to align organic and paid search integrated strategies.

Highly detail- oriented with a structured, data- driven approach to tasks.
Strong analytical skills with the ability to interpret complex datasets and translate them into actionable insights.
Ability to communicate and collaborate with cross- functional teams (web development, SEM, merchandising).
Team- first mindset- willing to help others succeed and ask for help when needed.
Strong understanding of modern search ranking frameworks (e.g., Google’s A- B- C signal model) and how they influence holistic SEO strategy.
Bonus: Experience with Google Analytics, Adobe Analytics or other advanced analytics tools.
Proficient in Google Search Console, SEMrush
Bachelor’s degree in Marketing, Business, Data Analytics, or related field.
Bonus: Experience using AI- powered content tools (ChatGPT API, Jasper AI, or similar) to generate and scale content creation.
2- 4 years of experience in digital marketing with a focus on SEO (on- site, off- site and, technical).
Strong understanding of structured data, product schema, and technical SEO fundamentals.
Eagerness to learn new skills outside of core expertise to support overall marketing goals.

Why Join Our Team

Embrace individuality. We embrace your personality and want you to speak up when you see something wrong, even if it’s your manager who sometimes needs a sanity check.
Fast & agile decision making. No red tape here. If you have a sound idea backed by data, you can make it happen, and the team is here to help.
Open communication. Everyone’s voice matters, and we actually mean it.
Growth opportunities. You are encouraged to explore and grow into any aspect of marketing where you see potential impact.
We’ve got each other’s backs. There’s no “boss looking over your shoulder.” We’re colleagues first, and we help each other succeed.
Your manager’s role? To set direction, support and “put out the fire” when things go sideways, not to micromanage.

What We Offer:

16 days annual leave
Provided laptop and equipment
Regular training programs based on the department’s and company’s needs
Annual health check
Annual salary review
Birthday parties, company trips, team- building activities, etc.
Social insurance according to Labor Laws
Collaborative and innovative team culture.
Opportunities for professional development and career growth.
13th salary bonus
Probation with 100% salary

Cập nhật gần nhất lúc: 2026-01-20 22:30:03