About Decision Lab
As our portfolio of reports, indexes, sector insights, and thought- leadership initiatives grows, we are strengthening our PR and communications capability to amplify the reach, relevance, and impact of our work across media, events, and digital channels.
Decision Lab is Vietnam’s leading insights- driven consulting firm. We help brands, investors, and institutions navigate a rapidly evolving market through data, research, and strategic analysis.
To support this next phase, we are hiring a PR & Communications Intern to work closely with our leadership, insights teams, and external media partners.
We’re looking for a team member who’s curious, sharp, and excited about media, business storytelling, and visibility.
The role
This role is for someone who wants to learn PR by doing PR.
The PR & Communications Intern supports Decision Lab’s Think Forward division visibility, media presence, and public narrative.
Reports to: Practice Director
You’ll help get Decision Lab’s ideas, research, and leaders into the right conversations — in the media, at events, and on social channels. You’ll work closely with senior consultants and leadership, and see how insights turn into headlines.
What you will do
Build and support media & press relations
Build, update, and maintain a press and media contact network (journalists, editors, platforms)
Research relevant media outlets across business, economy, policy, technology, and society
Support outreach and follow- ups with journalists and media partners.
Support story pitching and media coverage
Track media placements and identify opportunities for increased coverage
Support drafting of press releases, media pitches, and briefing notes
Assist in pitching stories, research findings, and expert commentary to media
Track media presence and sentiment
Spot emerging topics, trends relevant to TF’s work.
Monitor TF’s presence and sentiment across press, online media, and social channels
Compile simple weekly/monthly media monitoring and coverage reports
Support events, leadership profiling, and thought leadership
Help coordinate media materials and follow- ups related to events and publications.
Capture highlights and turn them into shareable content
Support CEO and leadership profiling, including interviews, quotes, and social content
Assist with event communications (pre- event promotion, on- site/live coverage, post- event recaps)
What you bring
Someone who actually reads the news (or wants to)
Strong written Vietnamese and English
Organised, attention to details, creative
Curious about media, business, public affairs and how stories influence people
Willingness to learn, take initiative, dare to ask difficult questions
Final- year student or recent graduate in Communications, PR, Journalism, Marketing, International Relations, or related fields
Nice to have
Interest in research, policy, or thought leadership
Canva, short- form content, or basic video skills
Experience with PR, media monitoring, or social media tools
What you will gain
Practical exposure to PR, media relations, and strategic communications
A strong foundation for a career in PR, communications, or consulting
Mentorship from senior insights and communications professionals
Hands- on experience supporting real press coverage and high- level events
Opportunity for extension or conversion based on performance
APPLY HERE
