Role Summary and Impact
Assist in developing an integrated media campaign approach and how everything integrates within the bigger communication strategy.
Apply knowledge of Vietnam&039;s media landscape and the role of digital/media channels to deliver compelling solutions.
Communicate and maintain a day- to- day operational relationship with a mid- level person of clients, internal stakeholders and the creative agency to ensure the plans are aligned for a smooth, integrated campaign delivery.
Assist in making the quarterly and annual media plan, budget allocation, and own day- to- day reports.
Deliver small- size or a part of large- size proposal presentation (from traditional to digital) to clients and internal stakeholders with close support
Drive tactical innovation across media platforms, including TV, OOH, display, video, search, mobile, social and programmatic…
Manage implementation and collaborate with media owners, agency partners, and internal buying teams to ensure all deliverables are met/launched on time.
Assist and guide junior staffs to learn and acquire domain knowledge and skills
Evolve use of measurement systems to provide greater insight into ROI of media plans and ensure the team delivers agreed KPIs.
Understand the end- to- end financial process and execute day- to- day finance operations of own client/vendors with accuracy.
Skills and Experience
Bachelor’s degree in majors as Media & Advertising, Mass Communication, Digital Marketing, Computer Science.
Good communications skills with basic English skills.
Strong attention to detail and comfortable working with numbers and data.
Strong desire to work in a cross- functional team environment.
Eager to learn quickly and adapt to a fast- paced environment.
Ability to multitask under high pressure and fast pace.
Basic understanding of the industry, business, brands, and consumers in the Vietnam landscape
Hands- on experience of advertising technology platforms (Google Ad, ad servers, DSPs, Facebook Ads Manager …) is a strong plus.
Strong proficiency in Microsoft Excel and PowerPoint.
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