Influencer Marketing Specialist
Mô tả công việc
Job Overview:
bTaskee is looking for a creative and strategic Influencer Marketing Specialist to build and grow our influencer ecosystem; you will work with celebrities, KOLs, KOCs, and creators to deliver impactful campaigns that increase brand awareness, drive engagement, and tell meaningful stories about our services; in this role, you will develop influencer strategies, manage campaigns end- to- end, and create authentic brand storytelling that resonates with millions of users.
Responsibilities and Duties:
Manage influencer relationships by briefing, guiding content, approving images, and overseeing campaigns;
Identify and select the right influencers for campaign goals including branding, product launches, activation, or social impact initiatives;
Develop and execute Influencer Marketing campaigns across multiple platforms such as social series, livestreams, mini talkshows, workshops, and brand activations;
Build and maintain a network of influencers and creators, and manage a database of KOL/KOC contacts;
Track campaign performance and report on metrics such as reach, engagement, sentiment, earned media value, and conversions;
Perform other tasks as assigned by direct management.
Collaborate with internal teams (Creative, Social, PR, Digital, Event) to ensure campaigns are delivered on- time, on- brand, and on- concept;
Contribute to brand storytelling through real- life stories and authentic experiences shared by influencers;
Stay up- to- date with social media trends, influencer marketing practices, and pop culture, proposing new formats and collaborations;
Qualifications and Skills:
Bachelor’s degree in Marketing, Business Administration, Communications, or related fields;
Skilled in campaign planning, budget management, and cross- functional collaboration;
Strong communication, negotiation, and relationship- building skills; proactive and accountable;
2- 3 years of experience in Influencer Marketing, KOL/KOC Marketing, or Social Campaigns;
Hands- on experience managing campaigns from ideation to execution and reporting;
Have a personal laptop.
Familiar with social media trends, pop culture, and influencer marketing innovations;
Creative mindset with ability to craft content and storytelling across formats like short- form video, livestreams, series content, or workshops;
Strong network with influencers, creators, or public figures, ideally in lifestyle, beauty, health, family, or community- based sectors;
At bTaskee, we don’t just work – we thrive with top- notch benefits!
Engaging Workplace – Activities & exciting team- building events;
BYOD Support – Get an allowance while enjoying the flexibility of using your own laptop;
SHUI Compliance – Contributions aligned with legal regulations;
Comprehensive Healthcare – Regular check- ups & a premium health package;
Annual Performance Review – Unlock growth opportunities every year;
Generous Leave Policy – Enjoy 12–16 annual leave days per year;
13th- Month Bonus – Rewarded based on both your performance and the company’s success;
Celebration Perks – Special benefits for birthdays, weddings, childbirth, and more;
KPI- Based Salary – Earn what you deserve through your contributions;
Premium Healthcare- Exclusive top- tier health insurance for your well- being;
Competitive Salary – Rewarded based on your experience and skills;
Advance Home Care Benefit – Get a monthly bTaskee package, freeing up your time for learning, relaxation, and self- care.
Working Schedule: Monday to Friday- 09:00 AM to 06:00 PM
Working Location: HQ Tower- 201 Tran Nao, An Khanh Ward, Thu Duc City, HCMC
Cập nhật gần nhất lúc: 2026-03-15 13:35:03
BTASKEE VIETNAM
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