MARKETING MANAGER - BỜM HOSPITALITY (Quận 1)

Brand Strategy & Positioning

Build and execute annual/quarterly marketing strategies for each brand
Ensure brand consistency across all online & offline touchpoints

Integrated Campaign Planning & Execution

Coordinate multi- channel execution: Social, Ads, Website/SEO, in- store communication
Work with agencies and partners on briefs, timelines, KPIs, and evaluations
Manage integrated campaigns: always- on, seasonal, tactical

Performance Marketing & Analytics

Track and optimize key metrics: views, ROA, conversions
Analyze content and ad performance, report regularly

KOL/KOC & Partnerships

Collaborate with relevant KOL/KOC and brand partners
Plan, execute, and evaluate partnership campaigns

Product Development & Launch

Build go- to- market kits: messaging, visuals, content, internal training
Work closely with Kitchen & FOH on new menu/experience development

Team Leadership & Budget Management

Manage marketing budget and cost efficiency
Report directly to Founder/CEO
Lead the marketing team, set KPIs and working processes

Salary: You’ll love it. Let’s talk details.
5+ years of marketing experience, preferably in F&B / Hospitality / Lifestyle
Proficient in digital marketing tools (Meta, Google, TikTok, basic analytics)
Good English communication skills
Experience managing end- to- end campaigns and budgets

Creative and empowered environment, working directly with CEO
Opportunity to lead marketing for a multi- brand restaurant ecosystem
Strong team culture that values creativity and ownership
KPI bonus, campaign bonus, 13th- month salary, full benefits

Cập nhật gần nhất lúc: 2026-01-07 08:25:03