Marketing Manager

Develop annual brand roadmap, communication plans, and budget allocation.
Develop and implement Marketing Mix (5Ps) strategies for each brand/product and coordinate the execution to achieve the company’s business objectives (sales, market share, and brand health).
Establish and manage brand positioning across all touchpoints to ensure brand consistency and strengthen brand equity.
Plan and implement 360° brand communication campaigns.
Manage brand consistency and accuracy across all consumer touchpoints.
Develop and execute Integrated Marketing Communication (IMC) plans to achieve company goals in terms of sales, market share, and brand equity.
Lead, develop, and manage the brand team to drive performance and innovation.
Collaborate effectively with internal departments to ensure seamless execution.
Manage and control the brand budget effectively to ensure cost efficiency and optimal ROI.
Develop and coordinate the creation of brand communication materials and content, ensuring alignment with brand positioning and identity.
Build and update short- , mid- , and long- term brand positioning strategies.

Excellent communication, leadership, and persuasion
Minimum 5 years of experience in a similar position within FMCG, F&B, or food industry.
Proven ability in marketing strategy development and budget management.
Broad knowledge of domestic and international retail markets, particularly in beverages and food products.
BENEFIT
Holiday and Tet bonuses.
Fixed 13th- month salary.
Salary: Negotiation
Team- building activities, company trips, and engagement events.
Lunch allowance: 35.000 VNĐ / day
Quarterly corporate training programs.
Company- provided laptop and working equipment.
Full social insurance based on gross salary.
Performance- based bonus (KPI).

Laptop, Chế độ bảo hiểm, Du Lịch, Phụ cấp, Du lịch nước ngoài, Đồng phục, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Phụ cấp thâm niên, Nghỉ phép năm, CLB thể thao

Cập nhật gần nhất lúc: 2025-12-04 09:35:02