MARKETING MANAGER (FMCG)

Key Responsibilities
• Manage and refine the brand portfolio to secure sustainable and profitable growth.
• Participate proactively in annual business planning, budgeting processes, and strategic review sessions with both the local Board and regional leadership teams.
• Continuously monitor brand health and performance; evaluate new product opportunities through market data analysis and integrated research sources.
• Build a strong partnership network with Trade Marketing, Sales, and Demand Planning to enhance commercial synergy and ensure flawless execution.
• Contribute to shaping an insight- driven, data- powered Marketing team that consistently delivers strong business results.
• Develop and implement impactful brand communication programs that stimulate consumer demand and accelerate brand expansion, grounded in robust consumer insights, proven practices, and past business learnings.
• Collaborate effectively with Group Marketing across global and local initiatives; manage all local components of the marketing mix for assigned brands.
• Lead innovation and product renovation projects, working closely with RDQ, Trade Marketing, Sales, Operations, and Finance to bring winning ideas to market.

Performance Bonus

Cập nhật gần nhất lúc: 2025-12-17 13:30:03