Performance marketing (Social growth/Remote)

About us
Salvia is a leading mobile app for Tarot & Psychic guidance. As we scale globally, we’re hiring a Performance Marketing (Social growth) to drive traffic to our social channels (IG, TikTok, Facebook, X and so on) and turn attention into follower growth and engagement
Responsibilities:

Own social channel optimization (bios, links, highlights/pinned posts, playlists, link- in- bio funnels) and maintain a simple content/posting calendar by platform.
Monitor campaign performance daily and optimize budgets, targeting, placements, and creatives toward cost per follow (CPF), engagement rate, reach, and follower retention.
Stay informed on platform trends and policies (especially for Tarot/Psychic content), competitor activity, and new social growth opportunities.
Conduct A/B testing on audiences, hooks, formats, captions, thumbnails, and posting times; scale winning variants across platforms.
Track and report weekly on reach, views, saves/shares, profile visits, follower growth, cost per follow, click- through to app/site; share insights and next steps.
Create paid social campaigns across Instagram/Facebook, TikTok, X (etc.) to drive traffic to our official social accounts, grow followers and engagement.
Other tasks related to social brand building and channel growth.
Build and manage remarketing (people who viewed/engaged) and lookalike audiences (engagers, video viewers, site visitors) to convert viewers into followers or community members.
Collaborate with marketing/content/design to make effective creatives; boost top posts and reuse good UGC/creator content when available.

Job Requirements:

Good collaboration and communication skills to work with design, content, and marketing teams.
At least 1 year of hands- on experience in paid social marketing, digital growth, or performance marketing, preferably in B2C or mobile app businesses.
Familiarity with Meta Ads Manager, TikTok Ads, and other major social ad platforms (experience with X, YouTube Shorts, or Pinterest Ads is a plus).
Curious and proactive about learning new tools, platforms, and trends in social media and performance marketing.
Ability to identify what content works across social channels; comfortable testing different hooks, captions, and video formats.
Feel at ease when communicating in English
Detail- oriented with strong project management skills; able to juggle multiple campaigns and deadlines efficiently.
Proficient in using data and metrics (reach, CPF, CTR, engagement rate, retention) to drive optimization decisions.

What We Offer:

Working hour: From Monday to Friday: 8:30 am – 5:30 pm.
Full salary probation, Full SMUI, another allowance.
Working location: Cobi Tower II, District 7, HCMC (This position is remote for candidates based in Ha Noi or other provinces outside of Ho Chi Minh City)
Competitive salary.

Chế độ bảo hiểm, Phụ cấp, Chăm sóc sức khỏe, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2025-11-16 23:10:03