Trade Marketing Senior Supervisor - GT

Build and execute the trade category plan for the assigned categories:
• Develop customer & shopper insights for the category / account assigned. Translate insights into business building opportunities within specific customers/channels
• Analyze data (internal & external) to provide proper recommendation
• Work with GT field sales team to ensure excellence in in- store execution
Work with marketing team in launch/ re- launch and consumer promotion activities:
• Building Trade plan for campaign under assigned categories
• In charge of in- store POSM design, briefing POSM/Activation team for production and installation
• Prepare Allocation & tracking & follow up to ensure execution in the market
Work out monthly rolling forecast for the specific channel(s):
• Cooperate with Marketing team to provide volume of consumer promotion
• Lead monthly activity alignment with cross function
• Monthly review the performance of spending by activities to assure the effective control of budget
• Prepare sell- out volume monthly with rationale to supply chain
Develop and execute all trade/ schematic shopper promotions:
• Work out and propose the scheme to Trade Marketing Manager
• Lead the communication to internal and external stakeholders on the scheme
• Conduct post- promotion evaluation
Others
• Tracking competitors’ information

Cập nhật gần nhất lúc: 2025-11-16 06:45:02