User Acquisition (Junior) - Facebook Ads

Collaborate closely with the Creative team to test and optimize ad materials (video, static, playable, etc.).
Take full responsibility for planning, executing, and optimizing Facebook Ads campaigns for mobile games (especially puzzle/casual genres).
Stay updated with the latest Facebook Ads trends, algorithms, and best practices, especially for mobile game marketing.
Work with the Data team to analyze user data, forecast performance, and identify optimization opportunities by market and audience.
Continuously monitor campaign performance and improve key metrics such as CPI, CTR, ROAS, and Retention.

1–2 years of proven experience running Facebook Ads for mobile games.
Preferably experienced with global markets (US, EU, Tier- 1).
Data- driven mindset with the ability to extract actionable insights from dashboards.
Proactive, responsible, and quick to adapt to changes in ad platforms.
Strong understanding of UA funnels, tracking, and attribution tools (AppsFlyer, Adjust, Firebase…).
Skilled in A/B testing, campaign scaling, and optimizing CPI/ROAS.
A plus: experience with puzzle, casual, or hyper- casual game projects.

Attractive salary package
Tet bonus upto 03 month salary + Project bonus + Performance bonus and other bonus on Public Holiday
Salary review twice a year
100% salary during the probation period, with a salary review after probation.
12 Annual leave per year
7,5 working hour per day; 05 days per week
02 company trips per year, team building activities,…
Periodic Health check; Health insurance package
Lunch allowance, tea break daily

Cập nhật gần nhất lúc: 2025-10-25 02:10:03