Senior Account Executive
2018 -
PrESENT
Maintaining & Developing TOYOTA Brand:
- Carrying out TOYOTA's campaign: No Quality No Life
- Greatly writing plenty of contents such as the contents of the official social media system, proposals, CSR and so on.
- Efficiently managing the official media system as well as viral videos.
- Organizing some huge events for launching new cars.
- Supporting my Manager and the Account Director very well.
- Other assignments.
Assistant Brand Manager
2013 -
2018
- Create a variety of Marketing strategies to boost the sales revenue and develop the company brand.
- Successfully organize more than 300 events, cooperating a lot of famous KOLS in both international and domestic such as Christine Ha, Masterchef of US in 2012; Thomas Friedman, a journalist of The NewYork Times; Nguyen Nhat Anh author; Ton Nu Thi Ninh, former Vice-Chair of Foreign Affairs...
- Manage more than 100 sponsorship management to improve mutual brand equities as well as take part in plenty of important projects which collaborate with many famous brands, for instance, CGV, Galaxy, British Council, Microsoft, Vin Group...
- Contact and maintain online influencers in order to match their passion with our books. Then, we can introduce our products in many channels.
- Reseach and analysis the market to make a suitable campaign for Sales division.
- Liaise with 72 journalists in newspapers, magazines or television channels (HTV, VTV, VTC, 24h, Zing News…)
- Write weekly contents for 349 Print - ads on Tuổi Trẻ, Áo Trắng, Phụ Nữ…
- Manage all official social media pages: Fanpage, Youtube, Instagram. Create many ways to draw viewers to our social media, find creative techniques to gain customer insights, make our channels become an exciting informative environment.
Freelancer
2014 -
2018
1. Got to chance to be a speaker to talk about work experiment and to inspire students of Ho Chi Minh City University of Culture to be successful in their future work. The talk show was really better than expected and meaningful for not only me, but also the students.
2. Team Leader for Marketing of Vyvy Spa’s brand in 2016.
3. Team Leader for Marketing of Rubica Specialty Coffee in 2017:
4. Be MC for several events. For example: Giving Author’s signatures event in Kính Vạn Hoa Book store.
5. MARKETING MANAGER FOR INDEPENDENT PUBLISHER: (Children's Education)
Develop marketing and distribution plans for:
- Artbook, “Câu lạc bộ nghiên cứu bí ẩn” in 9/2017.
- Children’s interactive book on Vietnamese culture, “Việt Nam phiêu lưu ký “, upcoming, designed for young generation to better understand their culture.
- Organizing the Mid-Autumn Festival event for Vissan Company,
6. Marketing consultant for Ryan James, An IELTS Trainer. (2017)
Co-founder
2010 -
2013
Set up facilities and make a marketing strategy for the boutique.; Look for good suppliers and select the best sources carefully; Train for the frontline staffs.