What you will do
Product Development:
Oversee product launches, product marketing, and other go- to- market activities for tools and platforms.
Create a roadmap that prioritizes and sequences product features to enhance the performance of marketing tools;
Develop and drive the product vision and strategy for our B2B promotion platform, aligning it with overall business objectives;
Propose and explore new features and technologies to maintain a competitive edge and continually improve our platform’s value proposition;
Drive the adoption and onboarding of internal tools and platforms, working closely with users to ensure they are engaged and successful;
Gather requirements, conduct user research, and prioritize the product backlog to ensure the team focuses on delivering high- impact projects;
Data- Driven Decisions:
Use data to make informed decisions, optimize existing features, and guide the development of new features to enhance performance.
Leverage data analytics and insights to understand user and merchant behavior, trends in marketing solutions, and areas for improvement in marketing features;
Cross- Functional Collaboration:
Effectively communicate product updates.
Coordinate cross- functional teams, comprising senior engineers, designers, and analysts, to grow platform adoption and overall performance;
Foster a culture of collaboration and knowledge sharing within the team and across the organization;
What you will need
Bachelor’s degree in business, engineering, or related field;
Technical education background is a plus;
Experience:
Experience in analytics (Google Analysis), is a plus.
3+ years of experience;
Experience in developing internal tools or B2B products is a plus;
Essential skills:
Critical thinking;
Requirements elicitation;
Customer empathy;
Technical knowledge is a plus;
Excellent communication skills;
Financial knowledge is a plus.
Strong time management abilities;
Skilled in utilizing wireframing tools such as Figma;
Strong leadership and team management skills;
Personal characteristics:
Strong work ethic;
Continuous learner and open- minded;
Positive attitude.
Results- oriented;
Good to have:
Familiarity with merchant service platforms and the ability to drive product differentiation through personalisation and predictive insights.
A track record of managing and delivering projects that enhance user engagement and business performance;
