Automation Marketing Specialist

Understand and evaluate campaign metrics and distribute campaign performance to the marketing team
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
Support essential marketing operations initiatives in Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously
Responsible for email marketing program development and execution, including segmentation, testing, deployment and continually evaluate these for improvements

Must be highly organized and self- motivated with a sense of urgencyStrong independent project management skills
Expert knowledge of database management concepts and best practices
Must have superior communication skills, both written and verbal
Experience with Marketo Revenue Cycle Model or Revenue Cycle Explorer preferred
Strong knowledge: Salesforce, Pardot, Hubspot
Capable of handling multiple tasks with competing priorities under minimal supervision
Able to think critically and exercise independent judgment and discretionExcellent attention to detail
Proven years of marketing automation experience

Lunch allowance, Year- end bonus at least 1 months salary, performance bonus and gift on special occasion
Be provided with full working equipment
Team building, company trip and internal events each month
Salary upto 1500 USD
Be sponsored to study online/offline courses and get certification
Modern and flexible Agile Office fully equipped with football, swimming... No dress code
Clear and flexible career path

Cập nhật gần nhất lúc: 2024-06-18 16:45:03