Brand Manager

Initiate develop creative, media & research briefs and brief to Agencies.
Propose, develop and implement tactical program to drive volume by periods, regions.
Follow up and analyze the development of the assigned products (brand health, sales, market share) and propose suitable programs.
Supporting to Marketing Director/ Senior Brand Manager for building up brand strategies.
Coordinate with Trade Marketing, Sales Dept to forecast sales and communication means at channels.
Coordinate with Digital, CRM & other Departments for relative projects.
Work and follow up with Agencies in developing TVC, packages, POSM, communication vehicles that fit with product communication.
Propose, develop and conduct the Marketing program of assigned products.
Coordinate and lead internal and external partners to ensure projects done properly and at high quality.

At least 1- 2 years of experience in brand manager, preferably at a similar position in dairy industry
Highly flexible/open- minded, resourceful and practical.
Strong at brand management, consumers understanding, creative & strategic knowledge
Strong analytical skills with data driven analysis
Advanced English skill, both in speaking and writing skills
Good at computer skills (word, excel, power point)
Bachelor degree in Marketing or related field is preferred.

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Cập nhật gần nhất lúc: 2023-12-27 10:10:26