Campaign Planner

This role will be helping to grow the Ecommerce website for DAFC and to support with commercial development. This is a great opportunity for individual who is interested in developing marketing insights to drive the Ecommerce aspect of the business.
· Implement marketing campaigns and analise performance, turning insights into actionable work, creating a workflow of steady and prioritised performance adjustments.
· Develop and grow the Ecommerce business for strategic portfolio brands at DAFC website
· Work closely with brands team & internal team to produce quality campaigns materials and other tasks where needed to ensure all campaigns are executed successfully
· Acquire insight in online marketing trends and keep strategies up- to- date
· Develop, expand & cooperate with internal brands or partners to exchange value by all marketing activities and campaign
· Conduct trading promotions, follow up with evaluation and report
· Develop and execute campaign promotional planning, pricing strategies and budgeting (e.g. bundles creation, discounts activation, vouchers etc.), and ensure compliance in execution
· Drive brand consistency on website, ensuring content is curated according to Brand’s guideline and standardisation of each brands on website
· Develop and manage content on DAFC Ecommerce on social media
· Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics...)
· Work closely with Corporate Marketing team with demand- generation initiatives including on- site activities, social media, visibility, eDM, SEO and SEM, PR
· Collaborate with designers to improve users experience
· Other duties as assigned

· Skills and experience in creative content writing
· Able to work efficiently in Excel and other office applications.
· Experience in a similar role that involves online retail, or a role with a relevant skillset.
· Fundamental understanding of Mailchimp including campaign set up, automations and web forms.
· Design skill preferred
· Organized and detail- oriented
· Bachelor’s Degree in Business or Marketing
· Highly competent individual
· Customer focused, with good written communication skills
· Comfortable using Facebook Ad Manager and Google Ads, including setting budgets.
· Good communication and interpersonal skills
· At least 2 years in ecommerce/ retail background
· Execute good time management
· Ecommerce Marketing and Campaign planning and strategy experience
· Strong understanding of ecommerce best- practice and digital marketing
· Willingness to learn and contribute to the team

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2024-04-03 12:21:26