Campaign Planner | Melive

From conceptualization to execution encompassing Livestream events, coordinating with outreach marketing channels, including performance marketing and integrated social media strategies, to increase traffic and optimize targets (GMV/ ROAS).
Propose ideas & concepts, brand vs creator planning, budgets, and resource allocation.
Ensure quality control for campaign assets, including key visuals, content, assortment, and voucher distribution.
Set clear objectives for campaign inputs and outputs to foster creator/brand growth, leveraging a deep understanding of market trends and audience behavior.
Proactively identify areas for improvement in campaign performance and propose data- driven solutions to address them.
Plan and manage a monthly comprehensive campaign that meets or exceeds sale targets, including baseline/MEGA/Brand campaign.
Coordinate cross- functional teams (Category, Creator management, Operation) to deliver campaign activities on time, optimize traffic and conversion to transaction, and ensure efficient end- to- end execution processes.
Generate reports detailing campaign performance, key findings, and actionable recommendations for improvement.

Minimum Qualifications:
- 2+ years of demonstrable project management expertise, with a strong preference for candidates with e- commerce and campaign management experience from ideation to execution.
- Bachelor&039;s Degree.
Preferred Qualifications:
- Communication: Must be results- driven, self- motivated, and possess a proactive communication style.
- Capable of multitasking and effectively prioritizing multiple projects in a fast- paced environment.
- Proficient in data crunching using various analytics tools, including basic formula applications in Excel/Spreadsheet software.

- Standard social insurance, health insurance, unemployment insurance, labor union, and annual leaves, follow labor regulations.
- Competitive compensation and benefits: Enjoy a comprehensive package that rewards and recognizes your dedication.
- Meaningful perks of annual health checks, employee engagement events and activities, special allowances on public holidays, and individual ceremonies.
- An annual appraisal based on quantitative performance that recognizes your hard work and contribution.
More than just a job, we offer:
- Competitive compensation and benefits: Enjoy a comprehensive package that rewards and recognizes your dedication.
- Collaborative environment: Work alongside passionate creators, driven brands, and a vibrant Melive community.
- Direct impact: Your decisions have a tangible impact on Melive&039;s growth and the future of social commerce.
- Continuous learning: We invest in your professional development with ongoing training and career advancement opportunities.

Cập nhật gần nhất lúc: 2024-08-01 11:00:03