Chief Marketing Officer

About Company
With the mission: bring Vietnamese fashion brands with good materials, and good services to customers in regions, regions of Vietnam and the world. Building a YODY community with a full and happy life. All YODY members are in a state of readiness and working every day to realize their desired goals.
YODY is a fashion company founded by Vietnamese in 2014, so far YODY has 250+ stores nationwide, 7 offices (Hanoi, Hai Duong, Da Nang, Ho Chi Minh), and 2 manufacturing factories. The scale of about 5000+ employees.
Job Summary
Chief Marketing Officer
is in charge of developing and supervising the execution of a company‘s marketing strategies and activities that align with Yody’s goals. This position will be responsible for driving brand awareness, customer acquisition, and revenue growth through effective marketing initiatives, market research, and collaboration with cross- functional teams. Additionally, the CMO stays updated on industry trends, technology and fosters innovation to drive the organization’s competitive advantage in the market.
Responsibilities
- Drive revenue by increasing sales through marketing activities
- Perform other duties as assigned.
- Plan, direct and coordinate marketing budgets in accordance with Yody‘s goals
- Plan campaigns to bring attention to and create interest in Yody
- Defining marketing strategies to support Yody‘s overall strategies and objectives to ensure they project Yody’s unique “voice”
- “Listening” to the trends of the market and directing the market research efforts of the company
- Create a solid network of strategic partnerships
- Coordinate marketing efforts with Yody‘s financial and branding goals
- Build and develop a highly efficient team of marketing professionals

Qualifications
- Ability to apply marketing techniques over digital (e.g. social media) and non- digital (e.g. press) channels
- Outstanding communication (written and verbal) and interpersonal abilities
- Bachelor‘s degree in business administration, marketing, communications or relevant field/Master‘s degree will be a plus.
- Solid understanding of market research and data analysis methods
- A leader with both creative and analytical capabilities.
- Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product, promotion etc.)
- Understanding of different business disciplines (IT, finance etc.).
- Proven experience as chief marketing officer or similar role
Work location
- Hải Dương: An Dinh Street, Viet Hoa Ward, Hai Duong City, TP Hải Dương
- Hà Nội: 90 Nguyen Tuan, Thanh Xuan District, Hanoi City, Thanh Xuân.
Benefits for you
- Individual accommodation provided in Hai Duong City, with daily transportation between Hanoi and Hai Duong.
- Rapid career development path with competitive salary.
- Full participation in social insurance, health insurance, and unemployment insurance.
- A dynamic, open, and diversity- respecting work environment that fosters a culture of continuous learning.
- Year- end bonuses, ESOP bonuses based on business performance.
- Special policies from YODY (holiday gifts, internal purchase discounts, etc.).
- Leadership trust and empowerment, enabling you to engage with and address practical challenges arising from the market.
- Full salary during the probationary period.
Transportation services available for YODY employees residing in the Vinhomes Oceanpark or Ecopark areas.

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Cập nhật gần nhất lúc: 2024-03-15 09:27:56