RESPONSIBILITIES:
The Commercial Director will be responsible for driving, develop the commercial strategy and business development activities to meet the company’s goals, ensuring profitable & sustainable growth while developing a commercial presence in international markets. This role plays a pivotal role in driving revenue growth, expanding market share, and ensuring overall commercial success
Strategic Planning:
Develop and implement the commercial strategy aligned with the overall business goals;
Identify market trends, opportunities, and threats to inform strategic decisions;
Collaborate with other executives to align commercial objectives with the company&039;s mission and vision
Business Development:
Drive the development of new business ventures, partnerships, and collaborations to expand market reach;
Identify new business opportunities and market trends to drive growth and expansion from different countries;
Plan, design, develop different sales activities by understanding the customer&039;s needs and requirements;
Develop a disciplined sales forecasting process to ensure the accuracy of sales forecast information for company use
Cultivate and maintain relationships with international clients and partners to enhance business opportunities
Marketing Management:
Identify and evaluate new market opportunities for business growth and execute effective marketing campaigns, brand positioning, and promotional activities to enhance brand visibility and market share;
Monitor and analyze market trends, competitor activities, and customer behavior;
Represent the company at conferences, trade association meetings, and exhibitions to promote the company & products
Product Development:
Stay abreast of industry advancements and technological innovations to ensure our product portfolio remains cutting- edge
Lead the product development and research team in creating innovative and market- leading products;
Foster a culture of innovation within the product development team, encouraging creative thinking and the exploration of new technologies and ingredients;
Make suggestions to improve the product based on the feedback received from the customers;
Conduct thorough market research to identify consumer needs, trends, and opportunities for product improvement;
Financial Management:
Develop and manage budgets for Commercial divisions, optimizing resource allocation for maximum efficiency;
Develop/manage international sales & operating budget.
Set and achieve revenue targets for compay, closely monitoring financial performance and implementing corrective measures as needed;
Compliance and Risk Management:
Ensure compliance with international regulations and standards governing the food and beverage industry for both commercial and product development functions.Implement effective risk management strategies to safeguard the interests of the company
Team Leadership:
Perform other tasks as assigned by CEO
Manage, develop, coach, control and motivate the sales force to develop their skill to ensure that a high professional standard is achieve and monthly sales target and KPI target are met.
Mentor and develop team members to enhance their skills and contribute to overall team success.
Provide inspirational leadership to both the commercial and product development teams, fostering a culture of excellence, collaboration, and innovation.
REQUIREMENTS:
Strong knowledge of the global market, including regulatory frameworks, market access, and industry trends;
Understanding of international variances in cultural and legal issues pertaining to sales
Bachelor&039;s or master&039;s degree in business administration, Economics, International Trade or a related field
Min 10 years of experience in management level international business in F&B field and at least 8 years of experience in the same position or higher;
Willing & able to travel
Multi- state operations management experience
