Communications Executive

BRAND MARKETING
● Coordinate with other functions to execute marketing activities in online channels (contest, webinar, onboarding, survey, etc …)
● Propose and manage expenses for the above marketing activities and materials
● Support Communications Manager in developing branding and communications campaigns
● Develop or provide guidance for content and visual of materials about the brand, teachers, products across offline channels (Experience Centers, OOH, activation, events, etc…) and online channels (telesales, website), in formats such as key visual, video, sales collaterals, leaflet, brochure, POSM, and decoration, billboard, backdrop, etc.
CONTENT MARKETING
● Continuously measure and improve content performance; analyze content performance and create reports leveraging Google Analytics, HubSpot and social media analytics tools towards some business metrics such as page views, unique visitors, conversion, followers, engagement rate etc.
● Optimize SEO contents to support digital marketing team
● Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective editorial calendar
● Produce high-quality contents (blogs, email marketing, web & social media copy, etc…) and videos (branding video, advertisement video, tiktok video, etc…)

Cập nhật gần nhất lúc: 2022-12-17 12:02:04