Content Marketing Executive

The Day- to- Day Activities:
Website Content:
- Conduct thorough keyword research to identify search intent and optimize content for search engines to drive organic traffic.
- Select relevant and visually appealing assets (images, videos, infographics) to enhance website articles
- Develop and execute content plans for daily website articles.
- Write clear, concise, and engaging articles that educate and inform our target audience.
Social Media Content:
- Adapt content strategies based on current social media landscapes.
- Develop content formats including text, images, videos, and interactive elements.
- Execute brand- appropriate content (write ion for video production) ensuring they capture the audience&039;s attention and align with content strategy.
- Develop engaging and shareable content for various social media platforms (TikTok, Youtube).
- Stay informed of the latest trends in social media algorithms, platform features, and user behaviors.
In- app content:
- Craft concise and targeted content for app push notifications, ensuring maximum user engagement.
Data- driven analytics:
- Track and analyze the organic performance of social media, public relations, and content marketing activities and provide data- driven recommendations to optimize strategy and improve results.
The Weekly/Monthly Activities:
PR Content:
- Create, implement, and manage public relations programmes that are in line with the company&039;s vision and business objectives to generate positive brand awareness.
Cross- functional Collaboration:
- And other tasks as assigned by Line Manager
- Work with cross- functional regional and local teams to deliver campaigns and timelines
- Work with video and design team to plan and ability to make things happen quickly with teams.

Highly self- motivated, independent and well- organised
Excellent writing skills with a strong grasp of SEO best practices
Able to work under pressure and manage timelines effectively
Strong time management skills; ability to thrive in a fast- paced environment, and to manage multiple, competing priorities simultaneously
Minimum 3 years of experience in scale of digital marketing projects within stock, crypto, fintech industry
Strong understanding of various social media platforms and their algorithms
Fluency in both English and Vietnamese
Bonus points if you have:
- A basic knowledge of financial industry and product development (Stock, Crypto, FX)
- Experience with video scriptwriting and video editing software
- A passion for staying up- to- date on the latest content marketing trends
- Familiarity with app push notification platforms

Attractive packages (18 million- 23 million VND)
All Ideas are appreciated- No barriers- No limitations
Career path development
Performance Bonus (Monthly, Quarterly, Yearly)
12 Annual Leaves/Insurances...

Cập nhật gần nhất lúc: 2024-07-18 11:20:02