Corporate Communications Executive (Public Communication)

Public Communications (40%):
to strengthen AEON Brand in the perception of multi- stakeholders by planning and implementing effective communications projects/ campaigns:
Role: This position, playing as a storyteller, who bridge the company&039;s stakeholders and AEON by the audiences&039; insight- driven story. Thus helping to build a long- lasting and trustworthy :
- Planning and implementing communications activities which are PR retainer, PR retaining, Communications campaigns;
- Organising and conducting communications focused events which are press conference, opening, launching, etc.
- Develoing and writing communications content such as news release, articles, corporate profile, corporate brochure, video script, presentation, official letters, media interview, etc.
Media Relations (30%):
to build and maintain the AEON good relationship with the journalists to generate the positive and earned media for AEON Brand
Media Engagement:
- Developing and sustaining the network and relationships with journalists, particular with economy and market sections
- Organising and implementing regular and ad- hoc media engagement activities
Media Appreciation
Media Interview & Partnership: Being a primary contact to receive and handle media enquiries/ media issues"
Crisis Management:
to minimize negative impact to brand image and reputation through managing & handling media crisis
- Being responsible to work with the related departments for related tasks which are assigned by direct supervisor in media crisis handling"
- Daily Media Moniroting and Social Media Listening for potential crisis alert
Brand Identity Management & Reporting
- Brand Identity Management: Supervising and consulting on any use of AEON Trademark/Tradename, Brand Guideline
- Reporting tasks: being accountable for AEON Brand Performance reports, which are:
[c] Brand Health Check: every 3 years"
[b] Social Media Report: Twice a year
[a] Mass Media report: Quarterly & Year- end

- University degrees in 1 of following study fields: Communications, Marketing, Multi- Media, Business Administration, etc.
- Minimum 3 years of experiences in 1 of following fields: Communications, Corporate Affairs, Public Relations, MKT, etc.
- Experienced in Corporate Communications field and English wrtiting and reading is a plus point
Preferred skills:
- Project Management:
- Strong Research, Information Filtering & Data- Analysis
- Oral & Written Communications
- Customer- oriented Mindset
- Problem Solving
- Interdepartmental Collaboration
- Project Management:
- Customer- oriented Mindset
- Strong Research, Information Filtering & Data- Analysis
- Interdepartmental Collaboration
- Oral & Written Communications
- Problem Solving

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2024-04-03 11:18:14