Creative Lead (Copywriting based)

Creative Lead/ Creative Director (Copywriting based)
In your role as Creative Lead, you will supervise and coordinate the creative production of all marketing materials (static images and videos). You will work closely with other Creative teams (Design, Media, Growth) and stakeholders to drive Creative Excellence.
60% Creative
· Be an innovator. Continually recommend new creative channels, technology, approaches, or assets for campaigns.
· Be a strategic advisor to senior marketers and client service practitioners, helping to clarify business objectives, define key messages, and differentiate Diag.
· Be an expert in Diag’s content marketing strategy, brand guidelines, style guide, and content typology. Rigorously proofread and edit every piece of work to deliver the highest- quality deliverables.
. Define and develop campaign creative best practices to create compelling narratives.
. Develop creative concepts, write, and edit engaging copy for IMC campaign assets (up to 300k USD) , including marketing collateral, infographics, web copy, social media, email, billboard, standee,...
· Cooperate with other teams for market researches.
· Create Videos Scripts (TVC/iTVC, Viral Clips,…) from idea to execution
40% Planning & Management
· Drive creative excellence. Guide the teams. Own the process. Recognize opportunities.
· Stay on top of all trends and maintain best practices
· Inspire, train and coach the team members for their personal growth.

REQUIREMENTS:
* Outstanding portfolio demonstrating best- in- class campaign work.
* Empathy for the customer, and empathy for individuals on a creative team.
* Minimum of 4+ years of relevant experience leading global brand campaigns, preferably a mix of advertising agency, creative studio, and in- house experience. .
* Flexible and dependable.
* Passionate about health mission and healing purpose.
* Demonstrated success in leading multiple cross- media campaigns.
* Strong conceptual and brainstorming skills, leading and participating whenever needed.

Laptop, Chế độ bảo hiểm, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-04-03 11:16:52