CRM & Ecommerce Specialist (Marketing)

Job Purpose
This role offers an opportunity to play a key role in both customer relationship management (CRM) and e- commerce development. You will be responsible for managing our CRM dashboard to cultivate CK Club member loyalty and managing the e- commerce platform to grow our online delivery service (CK GO).
Job accountabilities:
CRM
· Provide exceptional customer service, resolving any issues that may arise.
· Secure licenses (when required) to conduct CRM campaigns.
· Implement engaging campaigns for CK Club members, including deals, surveys, and games.
· Manage the CRM dashboard, monitor & ensure the campaign operates correctly & smoothly
· Analyse customer data and system capabilities to generate insights for the planning team.
· Assist in organizing promotional events to attract new customers.
E- COMMERCE
· Build and maintain positive relationships with existing e- commerce partners.
· Collaborate with partners and internal departments to maintain consistent and accurate representation of the Circle K menu on e- commerce platforms.
· Lead and manage co- marketing campaigns with platform partners and product suppliers.
· Develop and execute effective communication strategies to promote e- commerce services, with a focus on CK GO.
· Oversee the management and operation of the CK GO platform.
OTHERS
· Conduct market research and competitor analysis to stay informed of industry trends.
· Collaborate with line managers to enhance Circle K&039;s CRM and e- commerce platforms, aligning with strategic goals.
· Compose reports on campaign performance and business activities.

· 1- 2 years of experience in a relevant field. Project management experience is a plus.
· Proficient in technology and comfortable navigating various software programs.
· Good communication skills, written and verbal, in both Vietnamese and English, and a strong customer- oriented approach.
· Strong attention to detail and a commitment to accuracy.
· Creativity and ability to develop new ideas.
· Positive attitude, problem- solving skills, and strong work ethic with a high level of integrity.
· Bachelor&039;s degree in Marketing or a related field.

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Cập nhật gần nhất lúc: 2024-04-01 19:00:23