Position Overview:
As a Digital Ads Executive, you are responsible for the performance and success of paid advertising campaigns across multiple platforms, using user insights to drive performance and results. This role is ideal for a candidate with a passion for numbers, a growth mindset with an experimental approach, who thrives in a fast- paced environment. If you perform well, you’ll have the opportunity to receive additional training in business and growth strategy to broaden your skill set and career path.
Key Responsibilities:
- Plan, execute, and optimize digital marketing campaigns across platforms such as Facebook, Google, TikTok
- Stay updated on the latest digital marketing trends, tools, and best practices to continuously refine strategies.
- Manage campaign budgets effectively to maximize Return On Ad Spend.
- Support the development and implementation of strategies to drive high- quality installs and maximize user engagement
- Take on additional tasks and projects assigned by the line manager.
- Monitor, analyze, and report on campaign performance using analytics tools and internal tracking systems.
- Collaborate with internal teams and external partners to ensure smooth execution of digital marketing activities.
Qualifications:
- A growth mindset and willingness to experiment and learn from outcomes
- Logical thinking and critical analysis skills.
- Ability to manage multiple campaigns under tight deadlines with strong attention to detail.
- Strong understanding of digital marketing strategies as well as written and verbal communication skills. Ability to work in a fast- paced environment and adapt to changing priorities
- Proven experience in managing and optimizing advertising campaigns across multiple digital platforms.
- Bachelor’s degree in Marketing, Business, or related field
- High level of responsibility, integrity, and confidentiality.
- Proficiency with tools such as Google Analytics, Facebook Ads Manager, and Mobile Measurement Partners (MMPs) like AppsFlyer, Adjust, etc.
- Ability to work independently and efficiently.
- Creative thinker with a results- driven mindset
- Strong analytical skills, with the ability to interpret complex data and derive actionable insights.
- Excellent communication and teamwork skills.
- Attention to detail and a commitment to producing high- quality work.
- Detail- oriented with excellent organizational skills.
Benefits:
- Opportunity for professional growth and development
- Dynamic and collaborative work environment
- Health insurance and other benefit
- Competitive salary
