Digital Analytics And Quality Analyst

Monitor, analyze, and report on website traffic metrics such as pageviews, sessions, and conversions using tools like Google Analytics 4 (GA4) and Adobe Analytics.
Stay updated with digital marketing trends and contribute to improving the team’s analytics capabilities.
Ensure data accuracy and consistency across digital analytics platforms by validating tracking implementation and conducting regular quality checks.
Provide insights and performance reports to senior management, highlighting key metrics and recommending optimization opportunities.
Participate in the development and maintenance of internal training materials and documentation to improve analytics processes.
Collaborate with cross- functional teams to ensure analytics requirements are met and assist in the identification and resolution of defects using JIRA.
Implement and manage digital analytics tracking, including setting up and troubleshooting tags in Google Tag Manager (GTM) and Adobe Launch.
Support testing of web- based applications, including tracking functionality and troubleshooting issues using tools like Omni Bug.

• Technical Skills:
Understand the complete defect workflow from identification to closure.
Familiarize yourself with testing tools like Omni Bug (preferred).
Develop a foundational understanding of digital marketing principles and their impact on analytics.
Support web- based application testing procedures (prior experience is a plus).
Javascript, HTML is a plus.
Gain a foundational understanding of digital analytics tools like Google Analytics 4 (GA4), Google Tag Manager (GTM), Adobe Analytics, and Adobe Launch.
Learn and use JIRA for project tracking and defect management.
Interpret and analyze website traffic metrics, including pageviews, sessions, orders, and more.
• Soft Skills:
Proficiency in Microsoft Excel (basic to intermediate level).
Excellent English written and verbal communication skills.
Strong collaboration and teamwork skills.
• Others:
A team- player mentality with a willingness to learn and grow.
Ability to assist in reporting performance to senior management.
A degree or coursework in a related field (e.g., digital marketing, computer science, web development) is preferred but not required.
Willing to work in the night shift is a big plus.
A strong desire to learn and a keen interest in digital analytics and marketing.
A proactive and detail- oriented approach to work.

Benefits:
• A chance to kickstart your career in digital analytics and quality assurance.
• A dynamic and supportive work environment.
• Opportunities for training and mentorship.
If you are a motivated individual who is eager to learn and contribute to our team, we encourage you to apply
Salary: negotiable

Cập nhật gần nhất lúc: 2024-11-03 22:05:05