AROBID is a global B2B e- commerce and online trade exhibition ecosystem which brings Vietnam enterprises expanding locally and globally to meet with millions of enterprise buyers from 15 countries (China, Korea, Japan, Thailand, India, USA and EU).
Job Description:
Digital Brand Strategy & Execution: Develop and execute digital branding strategies across multiple online platforms, ensuring consistent brand positioning, storytelling, and customer engagement.
Cross- functional Stakeholder Management: Collaborate effectively with internal departments and external agencies to plan, execute, and oversee marketing campaigns, ensuring timely delivery and quality execution.
Marketing Performance Analytics & Optimization: Establish, monitor, and analyze key marketing performance indicators such as Conversion Rate, Return on Ad Spend, Customer Acquisition Cost, and Customer Lifetime Value; apply data- driven insights to optimize marketing campaigns.
Marketing Budget Management & Resource Allocation: Develop comprehensive marketing plans and manage budgets to ensure effective resource allocation, strict cost control, and alignment with strategic business objectives.
Content Strategy & Creative Production Oversight: Oversee end- to- end content strategy and creative production processes, ensuring all content assets align with brand guidelines, engage target audiences, and are optimized for each communication channel.
Leadership & Team Development: Lead, coach, and develop a professional marketing team, fostering a collaborative and creative culture that drives productivity and continuous personal growth.
Multi- channel Digital Campaign Management: Manage integrated brand campaigns across SEO, SEM, Social Media, Email, and Display channels to increase brand awareness and consideration.
Job Requirements:
Excellent leadership, coaching, and team development skills; outstanding communication, negotiation, and professional relationship- building capabilities.
Exceptional creative and strategic thinking skills, with proven ability to plan and execute comprehensive marketing strategies.
Bachelor’s or Master’s degree in Business, Marketing, or a related field.
Strong multitasking ability, flexible problem- solving skills, and proven capacity to perform effectively in a high- pressure environment.
Proficient in data analytics tools and marketing support software.
Over 6 years of working experience, including at least 3 years in brand management and digital communication roles within companies in the digital, technology or E- commerce sectors.
Why You‘ll Love Working Here
Salary range: 45–60 m
il
lion VND gross & Performance- based bonus.
Join a strong winning- spirit team of creating new business platforms for Vietnam and SEA.
Human centricity environment, focusing on collaboration and success.
Social insurance coverage upon signing your employment contract.
Generous leave policy: 12 annual leave days plus all Vietnamese public holidays.
13th- month salary (applicable from the probationary period).
Company- provided equipment.
Well- stocked pantry: tea, coffee, snacks, microwave, etc.
Engaging company activities: Company trips, team- building events, regular internal events (including live music performances!), and access to company- sponsored badminton courts.
