Digital ExecutivefreeC's Client

Research Content Angles & Effective Keywords

Regularly update the financial content policies of the platform to ensure compliance.
Continuously refine targeting based on actual data, identifying effective segments and new opportunities.
Conduct market and competitor research to identify attractive keywords, messages, and visuals.

Develop Diverse Creative Content

Experiment with various content frameworks and storytelling approaches, adhering to regulations while highlighting value (investment courses, in- depth materials, events, etc.).
Maintain a fresh and relevant content pipeline to engage viewers and boost conversion rates.
Collaborate with designers and copywriters to create high- quality videos, written content, and images optimized for Facebook.

Execute & Optimize Advertising Strategies

Conduct A/B testing and multivariate experiments to enhance ad performance, refine audience selection, and optimize landing pages.
Track metrics such as CPA, CTR, Conversion, and ROAS, optimizing budgets and strategies to maximize profitability.
Launch, monitor, and adjust Facebook campaigns using advanced targeting, bidding, and segmentation techniques.

Job Requirements

3–5 years of experience managing Facebook Ads for investment or financial products with strict regulations.
Proven success in optimizing full- funnel campaigns to improve lead quality and conversion rates.
Strong data analysis, A/B testing, and scaling skills based on performance.
Excellent communication skills and adaptability in fast- changing environments.
Deep understanding of platform policies and financial marketing regulations.

Revenue sharing is based on the number of leads generated (50–200 million VND; details on calculation and policy will be discussed during the interview).
Quarterly company trips.
VBI health insurance.
12 annual leave days.
Premium Grade A, 5- star office with a separate and comfortable nap area.

Cập nhật gần nhất lúc: 2024-12-18 14:00:03