Digital Performance Specialist

In your role, you will support Digital Performance Manager in executing digital marketing activities. This role will focus on traffics, sales volumes on mobile apps & website.
Fucntion 1. Mobile Apps Marketing

Proficient in using mobile attribution platforms (Appsflyer, GA4, Adjust, Apps Annie).
Develop and execute mobile app advertising campaigns to increase daily traffic and sales.
Analyze customer behavior data to identify opportunities for campaign improvement.
Leverage martech tools to segment audiences and deliver personalized advertising and in- app experiences.

Function 2. SEO/ASO Organic Channel Marketing:

Optimize e- commerce website for on- page and off- page SEO/ASO.
Manage website content to ensure SEO/ASO best practices are followed.
Implement SEO/ASO strategies to increase website and app traffic, as well as drive transactions through organic channels.

Function 3. Paid Ads:

Monitor campaign performance, provide regular updates, and propose new strategies for improvement.
Manage paid advertising campaigns on top platforms (Google, Facebook, TikTok, ...).
Collaborate with agencies and third- party partners to execute and optimize paid media campaigns.

Function 4. Reporting:

Track and analyze customer data, behavior, and media performance.
Generate comprehensive reports and provide actionable insights to stakeholders.

Other administration tasks:

Getting assigned tasks from line managers.
Sourcing and managing agencies relating to digital Performance as (Video, Banner ads, ......)
Processing administration tasks relating to Digital Performance (Contracts, Payment...)

Functional knowledge & experience:
- Have experience with Mobile app, SEO and advertising platform.
- At least 02 years experience in digital performance marketing for e- commerce.
- Sales & Performance oriented
- Good analysis skills
Office skills: Microsoft office in advance (Excel)
Language: Good English
Education: BA in Marketing, Business Administration, Economics or related majors
Seniority: Proven work experience as a Omni- channel digital performance manager
Attitude:

Ability to work under pressure
Good communication (listening, negotiation and presentation abilities)
This job requires you to be dynamic and high- energy.
Efficiency

Laptop, Chế độ bảo hiểm, Phụ cấp, Đồng phục, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-09-18 01:50:03