Participates in the development and implementation of business strategies for the Hotel which are aligned with Brand’s overall mission, vision values and strategies
Develops and implements sales strategies that support achievement of the Hotel’s financial goals
Develops the annual sales budget in conjunction with the Director of Sales and Marketing and in line with Corporate Budget Instructions
Monitors hotel performance and forecast regularly and adjusts strategies as required
Achieves market share and revenue goals by working with the Director of Sales and Marketing on individual and team goals within assigned market segments
Reviews individual and team goals on a weekly basis; recommends and takes appropriate actions to achieve objectives in key result areas
Leverages all brand marketing support opportunities
Prepares proposals and contracts that are geared to maximize profit while satisfying client needs
Uses outside sales calls, prospecting, hotels tours and hosting of clients to solicit new business
Creates and implements marketing strategies which are designed to increase awareness in the local market.
Implementation of revenue generation strategies designed to maximise revenue and yield.
Maintains a high level of awareness of hotel competitor set performance and local market opportunities
Develops data and recommends programs to meet clients&039; needs
Ensure all materials used are in accordance with brand standards
Ensures communication response to clients within 24- hours of receipt of request.
Maximises productivity by ensuring that sold business is aligned with the Hotel’s revenue optimization strategies
Implements function space allocation for group and catering bookings
Develops and implements annual sales goals which are aligned with the hotel’s overall revenue goal
Monitors productivity and revenue goals for each sales team member by tracking results
Designs and proposes programs which meet customer needs and drive demand
Review of all business opportunities to ensure profitability levels are acceptable
Develops and implements strategies and practices which support employee engagement
Provides employees with coaching and counseling as needed to achieve performance objectives and reach their fullest potential
Communicates performance expectations and provides employees with on- going feedback
Drives employee engagement through the creation and implementation of departmental action plans
Provides employees with the orientation and training needed to understand expectations and perform job responsibilities
Recruits and selects qualified candidates
Acts as lead and back- up to Director of Sales and Marketing
Develop key leadership skills by working with Director of Sales and Marketing, attending classes and working with other executive committee members
Works closely with the Director of Sales and Marketing to lead the team in his/her absence
Creates 100% guest satisfaction by providing the Yes I Can! experience through performance that demonstrates the standards of genuine hospitality and exceeding guest expectations. Provides employees with the training and resources they need to maximize employee engagement and deliver Yes I Can! service and teamwork
Provides Yes I Can! genuine hospitality and teamwork on an ongoing basis
Listens, apologizes with empathy, finds a solution and follows through when resolving guest problems
Performs other duties required to provide the service brand behavior and genuine hospitality
Gives personal attention, takes personal responsibility and uses teamwork when providing guest service
Assumes the responsibility to notice when the guest is not satisfied and uses their best judgment as to when it is appropriate to use the 100% Guest Satisfaction
Adhere to hotel policies and procedures
Follows safety and security rules and procedures
Communicate effectively with guests, co- workers and the manager.
Maintain a favourable working relationship with all other hotel employees to foster and promote a co- operative and harmonious working environment.
Assist in the development of the Hotel business plan and ensure an overall understanding of its departmental goals and objectives.
Keeps immediate Supervisor promptly and fully informed of all problems or unusual matters of significance.
Ensures thorough understanding of all Brand Sales and Marketing programs
Performs other duties as requested by the Director of Sales and Marketing
At all times projects a favourable image of the Hotel to the public.
Attends work on time as scheduled.
Perform all duties and responsibilities in a timely and efficient manner in accordance with established company policies and procedures to achieve the overall objectives of this position.
