Owned Media Communications for Employer Branding- to support the direct supervisor(s) and contribute in manage & improve communications performance on the Owned media communications of AEON Vietnam&039;s Employer Brand: (40%)
&039;Writing- up the content for 3 owned media channels of employer branding as below: Website, Fanpage, LinkedIn
* Contributing in creating the content for employer branding materials
(3) Event materials: POSM, Gift, Presentation, etc.
(1) Video
(2) Advertising materials: online & print
Talent Relation- to support the direct supervisor(s) in planning and implementing the talent engagement activities for enhancing the presence and creating the good impression of the targeted talents (future- current- past) toward the company&039;s employer brand (30%)
* Internal: the employee engagement initiatives
* External employer branding activities targeting to the potential talents:
- Seminar/ Workshop/ Career Fair/ etc.
- Employer Recoginition
- Market research & talent insight survey
Employee Communications- to support the direct supervisor(s) in planning and implementing the internal communications initiatives to the employees (20%)
- Develop and write- up, edit content for Internal Communications materials such as: Regular/ Ad- hoc message from the Executive Leadership under the direct supervisor(s) instruction
- Propose to direct supervisor(s) ideas/initiative to strengthen and increase the efficiency of Internal Communications by developing and managing the Internal Communications touch- points such as: Print Newsletter, E- Newsletter, Digital & Social Media platforms; etc
- Contribute in planning and implementing the Internal Communications initiatives to enhance employees’ engagement and satisfaction under the direct supervisor(s) instruction
Employer branding Communications- to support the direct supervisor(s) and contribute in planning and implementing the employer branding communications campaigns for the public (10%)
- Branding Communications: for promoting AEON Vietnam Employee Value Proposition (EVP), thus enhancing AEON Vietnam&039;s Brand Perception as an Employer of Choice- Recruitment Communications: to support HR- Talent Acquisition in developing & implementing communication campaigns to support the talent recruiting plan and drive candidate attraction through media- mix.