Your responsibilities will include:
Generating Brand names, taglines, core stories, tone of voice and communication styles.
Working on InBold’s internal marketing and communications, including case studies and social media.
Assisting in gathering, analyzing and presenting research on brands and their competitors.
Generating exciting, persuasive advertising campaign concepts for brands.
Writing clear, easy to read and error- free content for a wide range of online and offline advertising, including google, meta and linkedin copy, blog posts, presentations, brand standards documents and more.
Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved.
Using client briefs to conceive, develop and produce effective advertising concepts and copy
Working with Scandinavian, local clients and global clients
Working with digital marketers on advertising campaigns.
Creative Copywriter is generally office based but you may be required to visit clients, undertake research in public areas, or visit different locations to help with creativity.
Our requirements are:
Fluent in written and verbal English, with a clear, concise writing style.
An interest in popular culture, new trends, and styles.
Based in Ho Chi Minh City (Vietnam).
Able to work well alone and in collaborative team situations.
Knowledge of online content strategy and creation.
Knowledge of advertising campaign concepts and brands.
Having the ability to present the works.
Experience in the latest AI tools for generating research, concepts and copy.
Minimum of 3 years of experience in content creation and copywriting.
A strong, clear storyteller, who is able to write in many styles and tones of voice.
Commercial awareness with the ability to understand the target audience.
BSc/BA in Marketing, English, Journalism, or related field.
Professional experience (e.g. international advertising agency).
In writing and conversation, your communication level is that of a native English speaker.
