Google Performance Marketing

ABOUT THE ROLE
As our Google Performance Marketer, you&039;ll be in charge of developing and executing performance- driven advertising campaigns on Google. Your expertise will be instrumental in optimizing campaigns, maximizing return on ad spend, and driving customer acquisition and retention. We&039;re seeking someone with a strong background in Google performance marketing and a proven track record of achieving significant growth and driving results.
Crossian is a high- growth technology- driven e- commerce business. Behind our success is our people. As a start- up formed in 2020, we have created a fast- paced and dynamic environment, enabling our people to reach a cumulative average growth rate of over 900% in just under 4 years. Our mission now is to build direct- to- consumer brands and increase customer LTV.
WHAT YOU WILL DO
✓ Dive deep into campaign data to identify key performance indicators (KPIs), track campaign success, and make data- driven decisions for optimization.
✓ Keep your finger on the pulse of Google advertising trends, best practices, and changes in the ecosystem, so we can stay ahead of the curve.
✓ Plan, set up, and optimize Google advertising campaigns effectively.
✓ Plan and execute performance marketing strategies on Google platform to acquire customers and boost customer lifetime value.
✓ Provide regular reports to stakeholders, sharing insights, highlighting successes, addressing challenges, and identifying optimization opportunities.
✓ Test and iterate ad creatives, signal segments, and campaign strategies to continuously improve performance and maximize return on investment.
✓ Collaborate closely with our creative, analytics, and product teams to ensure seamless campaign execution and cohesive messaging.

WHAT WE ARE LOOKING FOR
✓ Experience in the e- commerce industry or agency marketing is a plus.
✓ Proven track record of driving significant growth and achieving outstanding results in performance marketing campaigns.
✓ A bachelor&039;s degree in Accounting, Auditing, Finance, Data Analysis, Computer Science, IT, Mathematics, Economics, or a related field.
✓ Having more than 1 year of experience in performance marketing, focus on conversion objective.
✓ Familiarity with performance marketing metrics such as ROAS, CPA, LTV, and conversion rates.
✓ Strong analytical skills and ability to extract valuable insights from data to optimize campaigns and deliver business outcomes.
✓ Having Data certificates, specialized certificates is an advantage

WHAT YOU CAN EXPECT
At Crossian, our people are the key to our success. We believe in creating an attractive total compensation package (TCP) that not only retains employees but allows them to excel in their profession. These include:
✓ Guaranteed 13th month salary.
✓ Lots of other company benefits including 5- star annual Summer Summit, budget for frequent team building activities and other monthly/quarterly/annual company events.
✓ General company T&D Program + dedicated T&D budget for managers.
✓ Full salary during probation.
✓ 12 days work- from- home & 12 days of paid annual leave.
✓ Global health insurance package for yourself and direct family members.
✓ A Pantry & a Crossian Cafe stocked with goodies, ready to serve.
✓ Quarterly bonus & Year- end bonus as part of our profit sharing program.
✓ Attractive salary, bonus, fair and transparent scheme, income up to $5000/month (basic salary up to $500 depending on capacity).
✓ Flexible, non- binding working time and space according to office hours.
✓ Other benefits in accordance to Company&039;s Policy and Vietnam Labor Law.

Cập nhật gần nhất lúc: 2025-01-07 01:50:03