Growth Lead (Mobile App)

• Manage a portfolio of campaigns to achieve volume, quality, and ROI goals with strong analytical capabilities.
• Plan, execute, and analyze user acquisition campaigns budget across marketing channels and go to meet the business’s KPIs.
• Apply testing methodologies with multiple creatives and funnels on an ongoing basis throughout your campaign’s portfolio.
• Optimize acquisition efforts by analyzing marketing trends, testing new targeting segments, and insights implementation
• Ensure tracking effectiveness of advertising campaigns and implementing continuous improvements and optimization – Source, evaluate, and test new user acquisition channels.
• Keep track of changes and trends in the online marketing world and constantly identify areas for optimization.
• Understand the business’s KPIs & organization structure.

• At least 2+ years of experience with the digital media ecosystem (i.e Google UAC, Facebook Ads, SDK ad networks), managing large-scale user acquisition budgets on various channels and different geos (US preferably)
• Previous experience in managing mobile-app-install campaigns
• Strong analytical and Excel skills (Pivot Tables, Vlookup, Calculated fields, Advanced Formulas) – Must
• Fluent in English

• Equipped with a PC or laptop
• Two packages per year for Learning & Healthcare
• Competitive salary based on interview results.
• Annual salary review & 13th-month salary.
• Health, Social, and Unemployment Insurance
• Teambuilding activities & Company events across the year.
• Join our young, multi-national and multi-cultural team of talents.
• Opportunity to be guided and work with professionals in the industry

Cập nhật gần nhất lúc: 2023-02-04 17:23:25