Growth Marketing Expert

- Growth Strategy & Execution
+ Design and implement growth marketing strategies aligned with business and revenue goals.
+ Identify and prioritize scalable growth opportunities based on data and market signals.
+ Own and optimize full- funnel initiatives—from awareness to conversion to retention.
+ Launch rapid experiments across multiple channels (e.g., SEO, partnerships, referral loops, offline activations).
- Performance Marketing & Funnel Optimization
+ Map and optimize the conversion funnel, reducing drop- offs and increasing key actions like test- ride registration, store visits, test rides, and online contacts
+ Design and execute A/B tests and conversion experiments to continuously improve key metrics, and drive continuous iteration based on performance.
+ Set up, monitor, and optimize paid acquisition channels (Meta Ads, Google Ads, TikTok Ads, etc.).
- Data- Driven Insights & Reporting
+ Turn user behavior data into actionable growth insights.
+ Build and maintain dashboards to track KPIs such as CAC, Digital ROI, conversion rate, retention, and revenue contribution.
+ Analyze campaign and channel performance using tools like Google Analytics, and Looker Studio.
- Collaboration & Experimentation
+ Evaluate emerging technologies and propose innovative solutions for digital growth.
+ Collaborate with sales/store teams to integrate digital campaigns with on- ground activations (e.g., livestreams, TikTok commerce, O2O).
+ Coordinate and manage partnerships with agencies and external vendors to execute campaigns effectively.
+ Work closely with product, brand and content teams to brainstorm and execute growth experiments.

- Familiarity with CRM, email automation and marketing automation flows.
- Self- starter with a builder mindset—able to identify gaps and take action without waiting.
- Proven experience launching and scaling high- performing acquisition channels or growth loops.
- Highly passionate about driving growth and understanding user behavior.
- Agile, resourceful, and comfortable working in a fast- paced startup environment.
- Creative mindset with an experimental, test- and- learn approach.
- 3–6 years of relevant experience in growth marketing, performance marketing, or product marketing.
- Strong analytical thinking and comfort with data analysis (e.g., Excel, SQL basics).
- Hands- on experience with growth tools: GA4, Meta/TikTok Ads Manager, Looker Studio, etc.
- Bachelor’s or Master’s degree in Marketing, Data Science, Business, Marketing or related field.
- Excellent project management skills and ability to multitask across experiments.

Free participation in sports activities such as football, badminton.
Free 1 meal and drink (soda, tea,...) a day
Dynamic, Innovative, and Friendly Working Environment.

Cập nhật gần nhất lúc: 2025-07-24 17:15:02